Real Estate Investor Group/Club/Meetup Members
Modeling Your Business Serving Real Estate Investors
I shared The Real Estate Investor’s Agent One-Page Business Plan™ spreadsheet yesterday.
Today I am going to start walking you through how to use it to find, attract and serve real estate investors as clients and better understand your time and money invested and the money you might earn working with real estate investors as clients.
The spreadsheet is broken down into 4 major areas:
Marketing - Colored green, this area allows you to enter in the marketing you’re using to grow your real estate investor group/club/meetup.
Real Estate Investor Group - Colored blue, this area allows you to model how many group members you (more on this in a bit), what your investment is in terms of time and money for each meeting you do, a total for all the meetings you’ve run for the time period you’re measuring (often a year) and the one-on-one meetings you might have with your prospective clients generated primarily from the group meetings.
Clients - Colored orange, this area allows you to model all the work you’re doing with each type of real estate investor from signing an agency agreement, to showings, to writing/receiving offers through being under contract to closing. It models your time and money spent actually serving different types of real estate investor clients so you better understand which types are more profitable and which you might want to consider serving less frequently (to get your income and specifically your dollar per hour up).
Closings and Totals - Colored black and gray, this allows you to see the major area of revenue generated from your efforts and totals in terms of time spent, money spent, money earned, dollars per hour and return on investment for each real estate investor type. And, at the bottom is a grand total for ALL types of real estate investors combined.
Group Members
Today, I’d like to focus on the number of members in your real estate investor group/club/meetup.
There are lots of different ways we could have built this spreadsheet, but because it is largely how I thought of it in my personal real estate brokerage business I opted to create the spreadsheet centered around the real estate investor group as the primary hub from which everything grows.
The Group Members box allows you to enter how many members you’re starting with in the pale orange input box.
For the sample data, it shows you’re starting with 200 members.
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